Birthday wishes, thank-yous, rebooking nudges and win-back offers go out on their own, by SMS, WhatsApp or email, triggered by what actually happens in your bookings.
It sends messages for you when something happens.
Choose what starts it (an appointment confirmed or completed, a client's first booking, a cancellation, a no-show, an upcoming birthday, a date, or right now), who receives it, and what it says. Glown sends it by SMS, WhatsApp or email, falls back to another channel when a client can't receive the first, honours unsubscribes, and shows you what was delivered. Email is free; SMS and WhatsApp are priced per message.
Nobody has time to text every birthday, chase every no-show and check who hasn't been in for three months. That is exactly the work a flow does.
Birthdays, every year
Set once. It keeps running for every new client too.
The ones who drifted
Found from their visit history, not your memory.
See what landed
Every message sent, held back or failed, and whether it arrived.
Start from what happens in your bookings, not from a blank calendar.
Birthdays
Choose how far ahead to send it, a day, a week or a month, and Glown sends the birthday message with your offer every year, to every client whose birthday you have.
After a visit
When an appointment is marked completed, send a thank-you with your booking link, so the next visit is one tap away.
First visit
A flow that starts only on a client's first booking with you, so new clients get a welcome and a reason to come back.
Win-back
Ready-made audiences like "Slipping away" and "Came once, never again" find them for you. Send an offer once, or let a flow keep doing it.
Missed appointments
When an appointment is cancelled or marked a no-show, send a rebooking link instead of losing the client quietly.
Broadcasts
Announce a promo, a new stylist or holiday hours to the right people: your best clients, this month's new faces, or a group you define. Send it now or pick a date.
01. Choose what starts it
A booking confirmed or completed, a no-show, a birthday, a date, or right now.
02. Choose who gets it
Everyone, a ready-made audience, or your own rules on visits and history.
03. Write it once
Personalised with the client's name, booking details, your booking link or a discount code.
What owners ask before they let messages send themselves.
It is messages that send themselves when something happens. In Glown you choose what starts it (an appointment confirmed or completed, a client's first booking, a cancellation, a no-show, an upcoming birthday, a date, or right now), who should receive it, and what it says. Glown sends it by SMS, WhatsApp or email and shows what was delivered.
Yes. A birthday flow sends at the time you choose, a week before for example, every year, to every client whose birthday is on their record.
Glown includes ready-made audiences such as "Slipping away" and "Came once, never again". Send them an offer once as a broadcast, or put them in a flow that keeps reaching new clients as they slip.
SMS, WhatsApp and email. A message can list more than one, and Glown uses the first one the client can actually receive. For example, SMS, or email if there is no phone number.
Email is free. Marketing messages on SMS and WhatsApp are priced per message and paid from your message credit, and the cost is shown before you send a broadcast. Glown tops that credit up to ₦500 free on the 1st of every month you take bookings, so a birthday flow for a small client book can cost you nothing. Your clients' booking confirmations and reminders are separate, and always on us.
They are not sent marketing messages again, and their unsubscribe is shown in your message history.
No. It is part of Glown, which has no subscription. You only pay for SMS and WhatsApp messages you send.
More ways Glown keeps your chairs full.